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If you're a whizz with social media and understand how engaging multimedia content can be used in marketing, then this may be for you. The main purpose of a social media manager is to lead an organization’s social media strategy, build and maintain the brand by; Creating content, Monitoring posts and campaigns, Engaging customers and Reporting back to the client. The aim is to create brand awareness, generate traffic, engage customers and promote conversions - generate sales.
Requirements
Ideal Social Media Managers should:
have social media advertising experience
have graphics design and edits skills & knowledge or be willing to learn
have an excellent understanding of social media platforms, including their respective strengths and demographics (Facebook, Twitter, Instagram, Pinterest, Snapchat, etc.)
be creative and analytical
be experienced with social media planning and engagement, including building and maintaining an audience across social media platforms
have customer service experience
Responsibilities
As a social media manager, you'll need to:
develop a social media strategy and set goals to increase brand awareness and increase engagement
manage all social media channels such as Instagram Facebook, Twitter, Pinterest, Google + etc.
plan content and delivery and manage multiple social media channels
develop and manage competitions and campaigns that will promotes the organisation and brand
write engaging blog posts and articles
create engaging multimedia content such as videos, and/or outsource this effectively
work closely with clients to develop and maintain short-term and long term
stay on top of industry trends and development in social media, advertising, marketing and devise ways to incorporate them
form key relationships with influencers across the social media platforms (you may need to build a social media team made up of promoters and influencers)
manage and facilitate social media communities by responding to social media posts and developing discussions
monitor and report on performance on social media platforms using use analytic measurement tools to provide weekly, monthly and quarterly reports on metrics for each platform such as Google Analytics
regularly liaise with clients via telephone, email, conference calls or face-to-face.
Further Information
Education Level: College, Secondary School, University, Other
Location: Nationwide
Type of Contract: Casual Jobs, Freelance Jobs, Part-time Jobs, Temporary Jobs
Type of Job: Marketing, Promotions, Social Media Management
Cover Letter Required: No
Languages: English
To apply, send us a mail with your cv applications@studenthubng.com
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